Archive for August, 2009

Joint venture between De Beers and Namibia

A joint venture between De Beers and the government of Namibia, an African nation, has resulted in the opening of mines which were operated by Namdeb. Very soon the trucks are scheduled to start rolling over again in that region.

Namdeb had stopped its production at all its six mines, including its Mining Area No.1, Bogenfels, Elizabeth Bay, Douglas Bay, Orange River and Atlantic 1--for a three-month period as of April 1, reason being the impact of the global economic crisis on the diamond industry. All this resulted in the "production interruption."

The shutdown was just not limited to closure of mines; it extended to all Namdeb operations, excluding the hospitals, school and the Oranjemund Town Management Co., however all the employees were still receiving their normal salaries during this period, a release issued about the stoppage stated.

De Beers’ spokeswoman, Lynette Gould said that Namdeb still is due to go back to work July 1, as originally planned. A similar shutdown was done by De Beers at its mines in the neighboring country of Botswana, which was a joint venture between De Beers and the government of Botswana, namely Debswana.

The country experienced four such similar shut downs earlier this year for a period of 50 days.

During the last few weeks on April, De Beers announced that it was restarting three of the four mines in Botswana and the fourth mine at Damtshaa will remain closed for the rest of the year.

As of now there is no proper news whether all six Namdeb mines would restart its production on July 1, or any of its mines would remain closed for the rest of the year.

Gould said that De Beers determined that it would reduce its overall rough diamond production by 40 percent in 2009 as a result of the global economic situations. She also added that it is up to the individual managers of Namdeb and Botswana to decide how and when to adjust the production levels in order to meet this goal.

High profile names in Forevermark Precious Collection Designing

“Forevermark Precious Collection” was launched in Japan. Forevermark, is a division of De Beers family of companies opened with a mission to build and develop the Forevermark diamond brand.

Every Forevermark diamond has a story to tell and that was the main idea to come up with the trademarked collection of Forevermark diamonds. Forevermark has also invited a number of internationally renowned designers and authors to showcase their personal interpretations and to celebrate and explore the connection between diamonds and the stories linked to them.

All high profile names are involved in Forevermark Precious Collection designing. Most of the designers are picked and finalized from both the East and the West, in an effort to spotlight the diamond’s universal appeal. Designers include some famous names like supermodel Alex Wek, graphic designer Alan Chan, jewelry designer Bao Bao Wan, fashion designer Barney Cheng, jewelry designer Cindy Chao, artist and designer Jiang Qiong Er, fashion modernist Limi Yamamoto, Oscars jewelry designer Mona Mehta, couturier Tarun Tahiliani and British jewelry designer Theo Fennell.

The collection will be a promising one for all those diamond lovers and a special piece designed by Shaun Leane, U.K. Luxury Jewellery Designer of the Year, will later be unveiled in Japan.

To bring the essence of life in the designs, the designers worked closely with the world’s leading craftsmen and also a select group of master diamantaires who are among the few eligible to cut and polish Forevermark diamonds.

The collection of “Precious Stories” by prominent authors from around the globe contributed tales, including Alexander McCall Smith, Chang Man Chuan, Chitra Banerjee Divakaruni, Mariko Hayashi, Paul Theroux, Philippa Gregory, Wang Anyi and Xi Xi, each of whom contributed stories that were vastly different yet liberally scattered with references to diamonds.

Forevermark diamonds are unique in itself as they set a standard for their cut, clarity, color and size, and each comes with the assurance that it has been responsibly sourced and has benefited the communities from which it comes. The brand says that less than one percent of the world’s diamonds are eligible to be a part of Forevermark brand icon and obtain their unique identification number.